Head of Market Pricing

Job description details

Job ref: 2025-11215

Closing date: 28/11/2025

Location:
Bournemouth | London | Tunbridge Wells

Career area:
ACTUARIAL AND PRICING

Salary:
Up to £150,000


We’re making a significant investment in pricing capability with a comprehensive pricing transformation programme. This includes the implementation of new pricing software, market-leading modelling, and performance monitoring approaches. Our pricing structure is more aligned to focus on the key disciplines of technical pricing, market pricing and pricing governance. As a result, several vacancies have arisen, with a need for strong data science, actuarial and governance skills.

We’re looking for an experienced Pricing leader to own and deliver the market pricing strategy for AXA Health. You’ll fine tune optimisation of Individual and SME rates in the market to strike the required balance between volume and value. You’ll own the profit and loss (P&L) result via insight-led portfolio level rating decisions, and case-by-case pricing and underwriting decision making. This is a strategic leadership position overseeing a team of five direct reports and holding overall responsibility for a department comprising 25 employees, reflecting its significant scope and impact within the organisation.

At AXA we work smart, empowering our people to balance their time between home and the office in a way that works best for them, their team and our customers. You'll work at least two days a week (40%) away from home, moving to three days a week (60%) in the future. Away from home means either attendance at our Tunbridge Wells office, visiting clients or attending industry events. We’re also happy to consider flexible working arrangements, which you can discuss with Talent Acquisition.

What you’ll be doing:

  • Owning the Individual and SME P&L performance in terms of volumes and underwriting profit, in conjunction with Distribution leaders.
  • Shaping and delivering the strategy for retail pricing models including customer behaviour and market premium models, ensuring sophistication is in line with or better than best practice in the market.
  • Delivering price optimisation strategy, gaining buy-in from all key stakeholders.
  • Owning strategic plan and forecasting assumptions and ensure performance is monitored at this granular level.
  • Ensuring new business initiatives are value adding and ensure insights are available to track performance.
  • Ownership of renewal pricing strategy, ensuring appropriate value-based retention incentives are in place with performance monitored against targets set.
  • Leading portfolio management strategies, ensuring regular insights are produced to track business performance, identifying actions to take.
  • Monitoring risk underwriting decisions at case-by-case level to ensure they are appropriate.

Due to the number of applications, we expect to receive for this role, we reserve the right to close this advert earlier than the listed closing date to ensure we’re able to effectively manage interest. Therefore, if you’re interested in joining us at AXA, please don’t hesitate to apply.

What you’ll bring:

  • Expert knowledge of retail pricing data and modelling techniques, including generalised linear model (GLMs) and machine learning such as gradient boosting machine (GBMs), within insurance.
  • Expertise in price optimisation and other actuarial techniques including reserving.
  • Previous experience leading and motivating a Market Pricing Team to achieve targets.
  • Comprehensive understanding of the regulatory environment.
  • Demonstrable resilience and experience of successfully managing multiple priorities.
  • Strategic thinker, and able to translate strategy into a delivery plan.

As a precondition of employment for this role, you must be eligible and authorised to work in the United Kingdom.

This position has been defined as an Insurance Distribution Directive (IDD) role under the IDD regime which means that in addition to pre-employment screening checks, the successful candidate will be subject to background screening every 4 years with an annual declaration in interim years.

What we offer:

At AXA UK, we’re appreciative of the people who work for us and our rewards package is reviewed regularly to reflect that. You can expect to receive:

  • Competitive annual salary of up to £150,000
  • Annual company & performance-based bonus
  • Cash car allowance of £6,700 per annum
  • Contributory pension scheme (up to 12% employer contributions)
  • Life Assurance (up to 10 x annual salary)
  • Private medical cover
  • 28 days annual leave plus Bank Holidays
  • Opportunity to buy up to 5 extra days leave or sell up to 5 days leave
  • Wellbeing services & resources
  • AXA employee discounts

To apply, click on the ‘apply for this job’ button, you’ll then need to log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we’re proud to offer access to the AXA Accessibility Concierge. For our support, please send an email to saraya.cussons@axa-uk.co.uk.

#LI-Hybrid #FeelgoodHealth

Who we are:

At AXA Health, we’re passionate about helping our members to put their health first, whether that’s individuals and families, small businesses, or huge corporates. From fast access to diagnosis and treatment, to guidance and tools that can help them manage their health every day, not just when there’s a problem, our members can be confident we’ll guide them, every step of the way.

What we offer

We acknowledge and appreciate the exceptional efforts of our people in protecting what matters most to our customers. In exchange we offer a series of core and supporting benefits designed to empower our people to thrive both professionally and personally.

Competitive Salary

Annual Bonus

25 - 28 Days Annual Leave

21 Hours Volunteering Leave

Pension Scheme

Life Assurance

Private Medical Cover

AXA Shareplan

Wellbeing Initiatives

Employee Assistance Programme

Flexible Benefits

Discounts

Our Values

Our Values shape what we do and how we do it.
They inspire, guide, empower & unite us.

Customer first

All our thinking starts with the customer

Integrity

We’re guided by strong moral principles

Courage

We speak our mind and act to make things happen

One AXA

Being together and being different makes us better

Inclusion

At AXA we have a culture of trust, respect and care, where everyone belongs. We have an ambition to become one of the most inspiring companies to work for, as such we’re committed to supporting employee needs, providing meaningful career development, and celebrating differences. We all have a role to play in ensuring a working environment in which everyone, regardless of who they are, can reach their true potential. 

Equal Opportunities

We believe in hiring people who possess the appropriate skills and values that align with our vision. Our selection process is fair and equitable, ensuring that all candidates have an equal opportunity to join us. We are dedicated to promoting diversity and inclusion, and we actively encourage applications from individuals of all backgrounds. As an Equal Opportunities Employer, we take pride in treating our employees and potential hires with respect and without discrimination based on any Protected Characteristics. 

Accessibility Concierge

As a Disability Confident employer, we’re proud to offer our support and access to the AXA Accessibility Concierge. A unique, industry leading offering created to support and encourage candidates with long term health conditions or disabilities that may require alternative methods of applying or for reasonable adjustments during the recruitment process. Our trained Accessibility Concierge Ambassadors will have a conversation with you to identify the support you need and explain how you will be supported throughout the process. The service is available to all candidates, including those already employed by AXA. To ensure ease of access, every job advert lists a responsible Talent Acquisition contact, who’ll be able to connect you with the Accessibility Concierge if you require any support.

Disability Confident 'Offer of Interview' Scheme

AXA UK are recognised as a Disability Confident Leader. We actively encourage applications from people who face barriers in the workplace due to a disability or long-term health condition. We participate in the Disability Confident ‘Offer of Interview’ scheme. This means a fair and proportionate number of candidates with long-term health conditions or disabilities who meet the essential criteria of a job, will be offered an interview.

  • You'll need to show you meet the essential criteria as detailed in the job advert or job description
  • You don’t need to share the details of your long term health condition or disability for your application to be considered under this scheme

As part of your application, you’ll be asked if you would like to ‘opt in’. To ensure ease of access, every job advert lists a responsible Talent Acquisition contact, who’ll be able to connect you with our Accessibility Concierge if you require any support.

Screening & Conduct

As a regulated financial services company, all successful candidates will be subject to pre-employment checks. Additionally, adherence to the Prudential Regulation Authority’s (PRA) Insurance Conduct Standards and the Financial Conduct Authority's (FCA) Conduct Rules will be required.

How we hire

There are 3 stages to our recruitment process; Application, Interview and Decision. This process provides an opportunity for us to get to know you, and for you to get to know us. We’re looking for people who share our values and ambition.

Application

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Interview

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Decision

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How we work

We know one size doesn't fit all so depending on our customer's needs, your unique circumstances and how your team operates we offer a blend of home and office-based working.

Read more View Office Locations

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